Thetford Forest trail return for The Gruffalo at High Lodge
If you take a stroll through the deep dark woods of Thetford Forest you might find a popular children's story book character is hiding back amongst the trees.
The latest partnership between Forestry England, Magic Light Pictures and Nexus Studios is seeing the return of The Gurffalo trail and an augmented reality (AR) app to High Lodge.
The Gruffalo Spotter 2 app builds on the success of the BAFTA nominated original and brings some of Julia Donaldson's most recognisable creatures to life.
Megan Bradsworth, visitor services manager at High Lodge, said: "This is such an exciting development and will deliver a completely different forest experience for our visitors.
"The Gruffalo is a much-loved story and to be able to once again bring the characters to life in their natural setting is fantastic. We’re thrilled to be bringing the two worlds of technology and nature together again with this new app."
Responding to instructions such as waving, stomping, flying, dancing and roaring, visitors will trigger the AR characters on the app to magically interact with them.
Through cutting-edge face and body recognition technology, the characters will look at the children, encouraging them to play along.
These wonderful moments can be recorded and saved to mobile devices for families to revisit and share later via #GruffaloSpotters.
The self-led trail is also packed with fantastic facts about forest animals with fun activities to complete including rubbings and interactive activities on some of the panels.
The app, is available for free with no in-app purchases from the App Store and Google Play and requires downloading before your visit.
Gruffalo Spotters trail packs are available to buy on site, which includes an activity leaflet, Gruffalo mask and paws, a nature spotters game, stickers as well as a crayon and pencil.