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Well-known Bury St Edmunds fund-raiser launches her own plant-based cookery business called Nomnomnosh

A well-known fundraiser is launching her own business after a life-long love affair with food.

Jenny Smith, who founded Bury St Edmunds’ popular Girls' Night Out fundraising event, has now taken the plunge and started her own cookery business.

Mrs Smith, 58, decided during lockdown to change career and take the leap into self-employment after stepping down from her role as events manager at St Nicholas’ Hospice Care.

Jenny Smith with some of the dishes she will prepare for customers. Picture by Mark Westley.
Jenny Smith with some of the dishes she will prepare for customers. Picture by Mark Westley.

Her new ‘plant-based’ food business Nomnomnosh, launches with a website (nomnomnosh.uk) on Saturday.

“When I was young, I couldn’t cook a thing,” said Jenny, who lives in Bury St Edmunds.

“At university I lived on Custard Creams and Brussels sprouts, even though my mum was a fantastic cook and made us a meal from scratch every night.

“I was in my 20s when I decided I really needed to learn how to cook and have been in love with it ever since.

"I’ve cooked a meal every night from scratch myself since then and I am never happier than when I am cooking. It’s fantastic I will now be doing it for a living.”

Visitors to the Nomnomnosh website can choose from a range of small dishes including carrot, ginger and lentil soup with garlic croutons, humus and a Middle Eastern dish called Muhammala, featuring red peppers and walnuts.


Larger dishes include West African peanut stew, aubergine caponata with olives, tomatoes and capers, served on bulgur wheat and Shepherdless Pie, which has mushrooms, lentils and spices.

Jenny became a vegetarian 10 years ago and now eats only plant-based food. A plant-based diet emphasizes foods like fruits, vegetables, and beans.

“It is similar to a vegan diet, but I prefer the term plant-based,” said Jenny.

“I began to feel it was morally unfair to eat meat products about ten years ago and after changing diet, also realise how about important your diet is to your health, including mental health.”

During her 18 years working for St Nicholas Hospice, Jenny raised more than £1 million for the charity, with her team. She founded Girls' Night Out in 2009.

“Anyone who knows me - knows that food is my greatest passion," said Jenny.

"All food will be cooked to order, and available for collection on Fridays."

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