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Suffolk and North East Essex ICS launches 'Walk the Talk' film competition inviting residents to share experiences of local healthcare system



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Suffolk residents are being invited to share their experiences of their local healthcare system in a film competition.

The Suffolk and North East Essex Integrated Care System (ICS), a partnership of local NHS bodies, councils and voluntary sector organisations, are looking to gather as much feedback as possible about what residents want from their care.

To do so, the ICS has launched the 'Walk the Talk' film competition asking participants to create a film lasting no longer than two minutes that focuses on one of its ‘six Cs’ themes – compassionate, creative, community-focused, cost-effective, collaborative or courageous.

David Akinsanya, ICS Equalities Lead (56751759)
David Akinsanya, ICS Equalities Lead (56751759)

The partnership has said the film can be made using any means, including smartphones, and can include shots of the resident speaking straight to the camera or take a more edited approach.

David Akinsanya, ICS Equalities Lead, said: “We are looking for originality, creativity and powerful messaging about the realities of health and care in our local communities in Suffolk and north east Essex.

“We welcome films made in collaboration so as to facilitate those who might have no film experience but have a strong message to deliver nonetheless.

“We are also keen to hear diverse voices representing our local population, including community organisations, individuals and families.”

David has worked in broadcasting for 25 years and presented on television for the BBC and Channel 4.

He added: "I am delighted to be leading another film competition for the ICS. This year we are asking people to help us ‘Walk the Talk’ by telling us on film how we can address our core values, so they are not just on paper!

“This year's film competition is focused on our six core values, and we want films that address these values from your experiences – both good and bad.

“We want to hear ideas on how we can be more compassionate or courageous, how you felt when you were treated with compassion or when there was a lack of it.

"We want people to challenge the system, to tell us what works and what doesn't. How can we improve? What experiences do people have that they want to be heard?

“It could be a simple message put directly to camera or something they collaborate on with others to produce a two-minute edited film.”

Susannah Howard, ICS Programme Director, is one of the judges. She said: “The competition is proving to be a very effective way of allowing our communities to share their experiences of health and care services with local decision makers.

“All of the entries received from last year were shared with our leaders and have been instrumental in shaping the future direction of our system working and the development of our services.

“They have also been shown during training sessions for health and care staff. So please do let your cameras roll and send us your nominations.”

The judging panel will comprise local health and care professionals, leaders from the voluntary sector and previous competition winners.

Prize vouchers will be awarded to winning entries in several categories. The deadline for submissions is June 15.

For further details, visit the website.