Ipswich Town sign up with Umbro on four-year deal following Adidas contract expiring last month
The widespread speculation that Ipswich Town are partnering up with Umbro once again for their kits and training wear following the Adidas contract expiring has now been confirmed by the supplier and the club.
Blues supporters of a certain age will have fond memories of their side wearing Umbro kits. The link-up from 1989 to 1995 encompassed the Suffolk club securing promotion to the inaugural Premier League via winning the old Second Division 30 years ago in 1991/92.
Both Town's men and women's sides will don the distinctive double-diamond from the British manufacturer again for the upcoming 2022/23 campaign at the start of an initial four-year deal.
Umbro – founded in Wilmslow, Cheshire in 1924 and now based in Manchester, will also supply the Blues with replica and training wear. The sports brand's current team stable includes West Ham United and the Republic of Ireland international teams.
Ipswich-based Fabio Wardley, a British heavyweight boxer and passionate fan of the Blues, helped launch the partnership in a video shared on the club’s and Umbro’s social channels this morning. The boxer explained how the partnership reflects on the illustrious history of Town, while looking ahead towards an exciting future – which has already started to receive plenty of praise from fans.
The kit designs are set to be announced on Thursday morning – around 10.45am – with the club having sent an email to marketing subscribers with a countdown clock on as well as the below supplier announcement video.
Paul Macro, head of retail operations at Ipswich Town, said: “We are delighted to partner with Umbro for the upcoming season and beyond.
“Umbro has excellent credentials having created high-quality kits for clubs all around the world. We are looking forward to showing our fans the eye-catching, bespoke design Umbro has produced for the club.
“We have high ambitions as a club, and we know that Umbro will be the perfect partner to support us in pursuit of our goals.”
Jonathan McCourt, head of sports marketing – UK Football, Umbro, said: "We’re so excited that Ipswich Town will be wearing the famous double-diamond once again.
“There is so much shared history between Umbro and Ipswich. We are hoping that many more happy memories will be created as we join forces once again.
“We’re looking forward to sharing the club’s home and away kits with fans in due course, and we can’t wait to see them donning the jerseys in a packed-out Portman Road next season.”
It comes after German giant manufacturer Adidas had supplied Town's kits for the past seven years – since the 2014/15 season when the club moved on from Mitre.