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Plant-based snack food kiosk Goodies aims to bring seaside feel to Sudbury



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Passengers and passers-by at Sudbury Bus Station may notice a distinct seaside feel to surroundings, with the launch of a new snack shop with an eco-friendly twist.

Goodies, a new plant-based food vendor based at the bus station kiosk in Hamilton Road, will stage its official opening this Saturday, from 10.30am to 4.30pm, after a soft launch at the Sudbury Christmas lights switch-on last week.

Located next to the Borehamgate precinct, it will offer a selection of plant-based options, including fresh doughnuts, savoury snacks, seasonal items and hot and cold drinks.

Sudbury Goodies is a new plant-based snack food business based at the Sudbury Bus Station Kiosk - Amy Sutcliffe with Holly Albon. Picture: Mark Westley
Sudbury Goodies is a new plant-based snack food business based at the Sudbury Bus Station Kiosk - Amy Sutcliffe with Holly Albon. Picture: Mark Westley

The business is the brainchild of long-time Sudbury friends Amy Sutcliffe and Holly Albon, who have re-united after taking divergent career paths.

Amy is currently employed at Daws Hall Nature Reserve in Lamarsh, near Bures, providing environmental education, while Holly has worked in psychology and social work roles for local councils.

However, with their shared passion for food and having both been vegans for several years, an idea sparked during the Covid-19 lockdown to start a new venture.

Sudbury Goodies is a new plant-based snack food business based at the Sudbury Bus Station Kiosk - Amy Sutcliffe with Holly Albon. Picture: Mark Westley
Sudbury Goodies is a new plant-based snack food business based at the Sudbury Bus Station Kiosk - Amy Sutcliffe with Holly Albon. Picture: Mark Westley

“We are really excited about it,” Amy told SuffolkNews.

“We’ve known each other for 20 years, since we were at school. We were off on our different careers and decided we wanted to do something for ourselves.

“I have worked in kitchens in the past, but at Daws Hall, I’ve been involved in lots of charity work and teaching biology, so it’s quite a different background from making doughnuts.

“We were talking quite a bit about various options, like market stalls, but when we realised the kiosk was up for rent, we came up with the idea for Goodies.

“The idea is we have gone for something quite similar to what you’d expect from a seaside kiosk, but it’s all plant-based.”

After taking over the kiosk at the end of September, the pair have gradually refurbished the kiosk with the help of Mark Sutcliffe, Nick Doman and Ian Turner, before serving customers for the first time on Friday.

In addition to selling food without any animal products, Goodies will also use eco-friendly packaging and source as many ingredients as possible locally, to promote sustainability and reduce their carbon footprint.

Amy added: “It’s a kind of grab-and-go kiosk. As far as we are aware, nobody else is doing that kind of seaside-style stall in Sudbury.

“We did the soft launch on Friday and the response was great. We had quite a few customers and everybody who came past was overwhelmingly positive.

“A few years ago, if we tried to do a plant-based stall, it might have been difficult, but the idea is we want Goodies to be for everyone

“If anyone has dietary requirements, we will try to cater to that. We want to make sure it’s vibrant and keep up to date with the seasons to offer new things.”

The initial opening hours for Goodies will be Tuesday, Thursday and Saturday between 10.30am and 4.30pm, with plans to expand this further in future.